We provide both primary and secondary research for Brand owner, manufacturers looking for relevant brands or agents looking
to help their clients determine the perfect licensing formula.
Brand Owners (Out Licensing):
- Help you sell
your brand to potential licensees through accurate brand awareness, perceived values and position over similar brands
- What
new product or service categories are best suited for your brand to succeed
- Which brand attributes will lead to successful
entrance into each new product category
- 5 Year Category Potential modeling and prioritization
Manufacturers/Service
Providers (In Licensing)
- Which brands are best fit for your categories, regions and customer segments
- How
will potential brands perform in your market versus existing leading brands
- Which brands complimentary or competitive
with your current brands
- 5 Year Brand Potential Modeling